Getting a diagnosis of endometriosis often takes 8 to 10 years, leaving many women in pain and without answers. For Endometriosis Awareness Month, we helped Heal Endometriosis Naturally raise awareness of the condition and of its holistic, non-invasive approach to managing symptoms. We brought expert voices and real-life stories to radio listeners, educating them about the realities of living with endometriosis and introducing practical, natural options for those seeking relief. The broadcast PR campaign secured 11 items of radio coverage reaching 1.7 million, including BBC Radio Leeds, BBC Radio Kent and BBC Radio Shropshire.
11Items of coverage
1.7 millionCombined reach
2h 18mTime on air
Coverage highlights
BBC Radio LeedsBBC radio
BBC Radio KentBBC radio
BBC Radio ShropshireBBC radio
Campaign video
The story
Heal Endometriosis Naturally
The campaign
Endometriosis Awareness Month
The aim
Endometriosis affects millions, yet the average time to diagnosis remains shockingly long, often 8 to 10 years, leaving many women in pain and without answers. Heal Endometriosis Naturally set out to challenge this status quo by raising awareness of the condition and showcasing their holistic, non-invasive approach to managing symptoms. We created a campaign that not only educated listeners about the realities of living with endometriosis but also introduced practical, natural alternatives for those seeking relief. Using Endometriosis Awareness Month as a timely hook, we brought expert voices and real-life stories to the airwaves, ensuring the message cut through to those who needed it most.
The result
11 items of coverage reaching 1.7 million, including BBC Radio Leeds, BBC Radio Kent, BBC Radio Shropshire.
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